Site-SEO / What is an SEO-site/how to improve on-site-seo/on page seo


Site SEO

What is an SEO site?

Site-SEO / What is an SEO-site/how to improve on-site-seo/on page seo


On-site SEO (also known as on-page SEO) is the practice of using content on a website (unlike links elsewhere on the Internet and other affiliate external links called “off-site SEO”) to rank higher and get relevant traffic with search engines. SEO on the site means improving both the content and the HTML source code of the page.


In addition to helping search engines translate page content, relevant SEO on the site also helps users quickly and clearly what the page is about and whether it answers their search queries. In short, good SEO on the site helps search engines understand what a person will see (and what value they will get) when they visit a page, so that search engines can work honestly on what visitors can look for high quality content about a particular search query (keyword).


The ultimate goal of SEO on the site can be thought of as trying to make it as easy as possible for both search engines and users to:


Understand what the web page is about;

Identify that page as appropriate for a search query or query (e.g. a specific keyword or set of keywords);

Find that page useful and worth placing it right on the search engine results page (SERP).

Keywords, content, and SEO on site

In the past, SEO on the site was similar to the use of keywords - and most importantly, including high-value keywords in many key areas of the website.


To understand why keywords are no longer the center of SEO on a site, it is important to remember what those keywords are: content headings. Historically, even if the page ranks in a given category depends on the use of relevant keywords elsewhere, the expected sites on the website for search engines to find and understand what the content of the web page was. The user experience was second to none; simply making sure that search engines found keywords and ranked them correctly those words were at the heart of SEO actions on the site.


Today, however, search engines have grown exponentially. They can extract the meaning of a page from the use of similar words, the context in which the content appears, or simply pay attention to the frequency with which a particular word is used. While keyword usage is still important, prescribed methods such as using the exact keyword in certain areas the required number of times are no longer the SEO employer on the page. What matters is the relationship. On each of your pages, ask yourself how the content relates to the user's intent after the search queries (depending on the use of your keyword on the page and its HTML).


In this way, SEO on the site is small about word repetition or placement and more by understanding who your users are, what they are looking for, and what topics (keywords) you can create content that best meets that need. Pages that meet these conditions have the following content:


Deep. The "little" content was one of Google Panda's specific objectives; today it is thought that the content should be careful enough to have a good chance of being edited.

It is usable. Is the content readable? Is it organized on your site in such a way that it can move easily? Is it usually clean, or is it full of ads and related links?

Different. If left unchecked, duplicate content from another site on your site (or elsewhere on the Internet) may affect the site's ranking ability in the SERPs.

Authorized and trusted. Is your content independent as a reliable source of information on a particular topic?

Aligned to the purpose of the user search. Part of creating and preparing quality content also brings up search expectations. Content topics should be accompanied by limited search queries.

SEO unrelated to the keyword on the site

Aside from the keywords (titles) used in the content of the web page and how they are discussed, there are a number of "keyword-agnostic" factors that can affect the performance of a site on a site.


That includes things like:


Use of the link on the page: How many links are there? Are they internal or external? Where do they point?

Page loading speed

Use of fixed data or other data

Page URL URL structure

Friendship mobile

Page metadata

All of these things go back to the same basic idea: to create a positive user experience. The more useful a page is (from a technical and non-technical point of view), the better the site will be.


How do you make good use of the page?

Fully customizing a page on your website requires changes in text and HTML. See this article for more information on local support providers, and how you can improve your web pages.